Website Evaluation

What is a Website Evaluation?

A website evaluation provides valuable insight into the perceptions and use of a particular website by measuring how well the site is performing in key areas. Through online surveys, Persuadable Research can provide valuable information that goes beyond standard website reporting.

Purpose of a Website Evaluation

Website evaluations are conducted to bring forth improvements that increase sales, subscriptions or traffic. Every web site attempts to achieve a particular set of goals. Also, it is possible to learn more about visitor demographics using online surveys. This information can be extrapolated to a wider audience making it possible to connect with the target demographic on a wider scale via marketing efforts.

Benefits of Online Surveys for Website Evaluations

• Larger sample size
• Users are in natural setting without pressures
• Gather quantitative data that guides recommendations
• Sample reflects target population
• Ability to gather quantitative and qualitative data

Evaluate Your Website with an Online Survey

Your website is an extremely valuable communication tool. It allows your customers to interact with you day or night in the way that they choose. Feedback from an online survey will allow your company to make improvements in everything from navigation and content to social networking and feeds. Connect with your visitors in a positive way with an online survey programmed by the professionals at Persuadable Research.